Sales Quick Reference
Fast answers for common scenarios and follow-up prompts.
Email Templates
Standard Quote Reply
Hi {Name} ā we can do ${PRICE} per unit on the {Product}, {Pack Size}.
Hazmat and shipping will be added at checkout. If that works, send the PO and ship-to and I'll book it today.
ā Andre
Price Pushback (Bundle Offer)
Hi {Name} ā we can't match that distributor tier, but I can do ${X} if we bundle 4 cases.
Hazmat + freight at cost. If that works, I'll shoot a proforma.
Lead Time Response
Hi {Name} ā we can do ${PRICE} per unit on the {Product}.
Lead time: {X} business days. Hazmat and shipping will be added.
Send PO + ship-to when ready and I'll book it.
ā Andre
Fast Follow Prompts
Copy/paste these when you need more info:
Do you need liftgate or appointment delivery?
Commercial address with dock?
Target delivery date?
Okay to ship partials?
What's the ship-to zip code? I'll check freight options.
Common Scenarios
Scenario 1: Customer Asks for Quote
Customer: "What's your price on Acetic Acid 70%, 4 Ć 2.5L cases?"
Response:
Hi [Name] ā we can do $187 per case on the Acetic Acid 70%, 4 Ć 2.5L.
Hazmat and shipping will be added. If that works, send the PO and ship-to and I'll book it.
ā Andre
Scenario 2: Customer Wants to Match Competitor
Customer: "Can you match $150/case from [Distributor]?"
Response:
Hi [Name] ā we can't match that distributor tier, but I can do $165 if we bundle 4 cases.
Hazmat + freight at cost. If that works, I'll shoot a proforma.
Scenario 3: Customer Asks About Lead Time
Customer: "How fast can you ship?"
Response:
Hi [Name] ā lead time is 3-5 business days for that product.
If you send the PO today, I can have it out by end of week.
Scenario 4: Need Shipping Details
Customer: "What's the total with shipping?"
Response:
Hi [Name] ā what's the ship-to zip code? I'll check freight options and send you a total.
Commercial address with dock, or residential?
Pricing Quick Notes
- Always mention hazmat + shipping separately
- Never say "free shipping"
- Include per unit or per case in pricing
- For bundles, specify quantity clearly (e.g., "if we bundle 4 cases")
Delivery Quick Notes
- Ask for commercial vs residential early
- Check if they need liftgate or appointment
- Confirm target delivery date when booking
- Note if partials are acceptable
Related: Email Style Guide ⢠SEO Product Titles